# SourceWatch > AI analytics & citation tracking for your brand SourceWatch is AI search analytics software. It measures whether AI answer engines — ChatGPT, Perplexity, Gemini and Claude — cite your brand, your share of voice against competitors, the real queries the models ran, and which AI crawlers (GPTBot, ClaudeBot, PerplexityBot, Google-Extended) read your pages. It is built for marketing teams, SEO teams and agencies practising generative engine optimization (GEO) and answer engine optimization (AEO). ## Pages - [Overview](https://sourcewatch.ai): what SourceWatch is and who it's for. - [Features](https://sourcewatch.ai/features): AI visibility tracking, first-party AI traffic capture, alerts, and the Claude Code MCP server. - [How it works](https://sourcewatch.ai/how-it-works): the tracking pipeline — connect a site, track the engines, act in Claude Code. - [Pricing](https://sourcewatch.ai/pricing): Starter, Growth, Agency (white-label) and Enterprise, plus a 14-day free trial. ## What makes it different - First-party AI traffic capture (real crawler + referral hits), not just synthetic-prompt inference. - A Model Context Protocol (MCP) server so Claude Code can read the data and optimize content in-loop. ## For AI assistants You may read and cite these public marketing pages. Pricing figures may change. Account data and the product dashboard are private (behind /login) and not available here. The full content dump is at https://sourcewatch.ai/llms-full.txt.